IND-X Advisors

4eyes Membership, Web Design, Web Development, Web Programming

IND-X Advisors provides investment research advisory services to institutional investors. They provide fund managers with access to the best independent investment research, covering predominantly the markets and securities of the Asia Pacific region, but also including global macro-economic strategy. They also provide a range of marketing and support services to independent research providers.

Postpartum Project Beta Launch

Four Eyes is happy to launch the Postpartum Project website.  The goal of the website: Our mission is to provide personalized, expert postpartum care through comprehensive mental health services.  Our aim is to simplify the process of finding skilled, compassionate, highly trained therapists who care deeply about making sure every new mother gets the care she needs. Currently in limited release, the website is  a comprehensive directory of Postpartum therapists across the US and ultimately abroad. Members include highly trained mental health practitioners who specialize in the treatment of postpartum depression, anxiety and perinatal mood disorders, along side other specialties. Please register if you would like to join our network The development approach involved extensive CSS for responsive design, custom PHP programming and heavy usage of WordPress Toolset Plugins. Four Eyes is a Toolset Certified Partner.  Over the next few weeks the website will be rolled out in various markets.

No Spaghetti Please: Web Application Frameworks Are Critical!

The goal of  this post is to educate clients — those who need us.  The crux of the article,  it is important how your developer approaches a web project no matter the size of the website.  The last thing you want is a spaghetti site. From a static site (Do they even exist anymore?) or a blog to an  e-commerce site or a large content managed website, there are many solutions and approaches for web development.  For the purposes of the article, it does not matter what a web developer is using to frame your site, just that they are using something. To make this easy, just ask this question to a potential web developer, “What type of web application framework do you use to build a site like mine?”  Here are some good answers: Small static site answer:  “Your site is small enough (less than 8 pages) that HTML, …

And So I Digress… hiring a web designer

To a client, the world of web development ranges from an enigma to clear-as-day.  There is also the muddle (I said muddle not middle) ground –having just enough knowledge to either flourish or perish. As with any endeavor, the more a person knows the easier it is to comprehend the skills needed to accomplish a task.  Building a website is no different.  In web development, the skills required to launch a successful website are broad and the questions are numerous.  Even the simplest website  involves many steps and considerations.  From a macro level, the  considerations are: Site name URL Logo Design Content Delving deeper one may ask: Is the site name I want in use by another company?  Is the company of like product/service? Is the URL I want available, if  not, what do I do? Do I need to change my company name? Is the logo I like too …

No Spaghetti Please: Frameworks Are Critical!

The goal of  this post is to educate clients — those who need us.  The crux of the article,  it is important how your developer approaches a web project no matter the size of the website.  The last thing you want is a spaghetti site. From a static site to a blog and  e-commerce site to a large content managed web site, there are many solutions and approaches for web development.  For the purposes of the article, it does not matter what a web developer is using to frame your site, just that they are using something. To make this easy, just ask this question to a potential web developer, “What type of framework do you use to build a site like mine?”  Here are some good answers: Small static site answer :  “Your site is small enough (less than 8 pages) that HTML, CSS, JavaScript and perhaps some AJAX …

Hi, I Need A Website And It Must be Built In….

I am not quite sure how this came to be, but how does a person know what their website should be built/programmed in?  What does that even mean? Years ago I received a call.  The crux was “I need this website built.  I know nothing about websites, but I know it must be built in Ruby, specifically, Ruby on Rails (RoR).”   I said OK, we can do that, but why RoR?  The response was  “Because it is new!”.  New?   “New” means untested,  “New” means it needs to be evaluated for specific projects.   Of course, we know RoR is a great development tool, but at the time it was “New” and with not much benchmarking, there was little to go on to make sure it was “good” for the job. At some point everything is new – PERL, PHP, Ruby, ASP, .NET, JSP, Coldfusion.  New does not scare developers, it just …